Conversios Pro

Conversios brings WooCommerce tracking, product feeds, and reports into the WordPress dashboard. Its no-code setup wizard connects supported analytics, advertising, catalog, and pixel accounts. Conversios Pro adds Google Ads capabilities, server-side conversion tracking, order recovery, advanced reports, and Universal Commerce Protocol (UCP).

Connect store activity and catalog data

The plugin tracks more than 15 GA4 ecommerce and engagement events, including purchases, refunds, product views, cart actions, checkout steps, scroll depth, form submissions, sign-ups, logins, and file downloads. Tracking connections cover Google Analytics 4 (GA4), Google Ads, Microsoft Ads, Meta, TikTok, and Snapchat.

Product feeds sync WooCommerce data with Google Merchant Center, Microsoft Merchant Center, Meta Catalog, and TikTok Catalog. Product titles, prices, availability, images, and variants are included, with real-time feed updates for price, availability, and variants.

Conversios also works with WooCommerce High-Performance Order Storage (HPOS), WordPress Multisite, WPML, and Polylang.

Browser and server-side conversion tracking

Browser tracking sends events from a user's device. Conversios Pro also sends server-side events for GA4, Google Ads Enhanced Conversions, Meta Conversion API, TikTok Conversion API, and Snapchat Conversion API. Server-side tracking can help record purchases and other conversions when browser tracking is affected by Safari, iOS restrictions, or ad blockers.

Pro adds Google Ads purchase conversion tracking, the Google Ads remarketing tag, and Dynamic Remarketing. Dynamic Remarketing sends product identifiers and page types for personalized product ads. The Order Recovery Engine can recover untracked conversions in GA4, Google Ads, and Meta, helping teams compare platform reports with WooCommerce orders.

UCP lets WooCommerce products appear as discoverable and purchasable items in Google Gemini shopping experiences through Google Merchant Center, with server-side purchase tracking. UCP requires an approved Google Merchant Center account.

Review reports in WordPress

Pro includes GA4 Ecommerce Funnel reports, Google Ads conversion reports, Meta Ads conversion reports, and white-label PDF reports for clients or stakeholders. GA4 general reports are also available in the WordPress administration area.

Set up and review

1. Install and activate Conversios on the WooCommerce store.
2. Open the no-code setup wizard and connect the required analytics, advertising, catalog, and pixel accounts.
3. Configure Google Ads tracking, server-side events, reporting, and UCP where applicable.
4. Review product feed synchronization and validate tracking against WooCommerce orders.
5. Use the WordPress dashboard to monitor ecommerce funnels, conversions, reports, and recovered events.